How to Get More Engagement on Your Blog and Social Media Posts

When it comes to posting content on blogs and social media, timing is everything. If you post at the wrong time, your content may not be seen by many people. But if you post at the right time, you can reach a wider audience and get more engagement.

So, what are the best times to post to blogs and social media? It depends on a few factors, including your target audience, the platform you're using, and the type of content you're posting.

Best times to post on your blog:

According to Kissmetrics, the average blog post receives the most traffic on a Monday. However, the best time to post on your blog will vary depending on your target audience. For example, if your target audience is working professionals, you might want to post during the week, when they're most likely to be online. If your target audience is students, you might want to post on the weekends, when they have more free time.

Best times to post on social media:

The best times to post on social media also vary depending on the platform. Here are some general guidelines:

Facebook: The best times to post on Facebook are during the workday, between 11am and 3pm.

Twitter: The best times to post on Twitter are during the workday, between 9am and 11am, and in the evening, between 6pm and 9pm.

Instagram: The best times to post on Instagram are in the morning, between 11am and 1pm, and in the evening, between 6pm and 9pm.

LinkedIn: The best times to post on LinkedIn are during the workday, between 9am and 11am, and in the evening, between 5pm and 7pm.

Pinterest: The best times to post on Pinterest are in the morning, between 11am and 1pm, and in the evening, between 6pm and 9pm.

TikTok: The best times to post on TikTok are in the afternoon, between 1pm and 3pm, and in the evening, between 6pm and 9pm.

Of course, these are just general guidelines. The best way to find the best times to post for your audience is to experiment and see what works best.

In addition to the platform and time of day, there are a few other factors to consider when choosing the best time to post. These include:

Your industry: Some industries have peak times of engagement that are different from others. For example, businesses in the retail industry might see more engagement on social media during the weekends, when people are shopping.

Your content: The type of content you're posting can also affect the best time to post. For example, if you're posting news or breaking news, you might want to post it during the workday, when people are most likely to be online. If you're posting more evergreen content, you might be able to get away with posting it at other times.

Your social media strategy: Your overall social media strategy should also be taken into account when choosing the best time to post. For example, if you're trying to reach a global audience, you'll need to post at different times to reach people in different time zones.

The best times to post to blogs and social media can vary depending on a number of factors. However, by following the general guidelines outlined in this blog post, you can increase your chances of reaching your target audience and getting more engagement for your content.  And of course if you need help, you can call us here at MSM.